# identity.md

## Organization Overview
- **Company Name:** PRODOH
- **Mission:** To provide high-performance, durable, and comfortable outdoor clothing for kids, featuring UPF 50+, stain-resistant, quick-dry, and breathable fabrics, starting with "The Original Kids Fishing Shirt."
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:**
    - Evan Proffitt - Co-Founder (See also: https://prodoh.com/pages/about-us)
    - DJ Doherty - Co-Founder (See also: https://prodoh.com/pages/about-us)
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Dedicated to creating high-quality, practical, and comfortable outdoor apparel for children, inspired by the needs of active families.

## Operations & Structure
- **Business Model and Operational Approach:** Designs, manufactures, and sells performance outdoor clothing for kids, emphasizing features like UPF 50+, stain resistance, quick-drying, and breathability.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Details forthcoming.